For small businesses that need to shift toward digital rapidly but don’t know how to market their efforts, we’ve compiled a 7-step guide of our essential tips for optimising your online presence with Google Ads. Whether you’re setting up for the first time or looking to improve your current campaigns, you don't need to spend top dollar to get seen if you’ve got a well-structured account and finely-tuned targeting.

well&fed started off as a small bundle of charm and good coffee set in a calm part of up-and-coming Peckham in London. As a new establishment with little-to-no brand recognition and a quieter-than-desired setting, well&fed needed to get its name out there. It needed to establish itself as a local sanctuary of fresh food, independent coffee, and premium groceries but also as a well-being brand central to the local community. However, with Covid-19 throwing a spanner in the works, well&fed needed to adapt ASAP.

How did we

Now more than ever we're realizing the fragility of being in the brick-and-mortar business. Location, opening hours and inefficiency are some of the factors which draw a hard line around when and where you can serve your customers, and all limit your opportunity for exponential growth.

How do we work around this? By taking your business digital. This doesn't mean abandoning your physical presence, but using the internet to increase your customer reach, save on cost, and potentially boost profit

Eastern Europe is packed full of underexposed quirky designers. Eastern Love Affair is bringing these artists to light with their lovingly curated collection of goodies.

Diana and Daniel Felmer, spent years traveling the soulful, beautiful yet undiscovered regions of Eastern Europe. It was during this time they fell even more in love with their native region, and even more so with the magical people they met. “We came across a lot of lovely people and their enchanting work, which sadly seldomly

The recent Covid-19 pandemic has completely shifted the marketing landscape within a short space of time. Every day is a new risk for businesses, with industries collapsing all around us. Those looking to sustain and keep profitable will have to reevaluate their strategy and positioning to align with the times.

Here are our top 3 Google Ads tips to help you understand how to adjust to these rapidly changing trends, and to help keep your campaigns and businesses agile during this scary time.